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@ Halal | JULY-AUGUST . 2023
| @ Halal says ... |
Bridging the digital divide
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ISA receives GAC halal accreditation The organisation is committed to addressing the needs of the rapidly expanding halal marketplace
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Rethinking summer Ikhlas partners with Saudi Tourism Authority to inspire travellers with Saudi ’ s new ‘ Rethink Summer ’ campaign
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Reducing reliance on imported milk F & N breaks ground on new integrated dairy farm in Gemas , Negeri Sembilan
THERE HAS been a noticeable push for digitalisation within the halal industry , from government agencies to regulatory bodies and state governments . Numerous apps and platforms have been introduced , each aiming to enhance the halal journey . However , it is not enough to have countless standalone applications .
What is crucial is the seamless integration of these apps to create a cohesive and robust halal ecosystem . This integration requires the collective efforts of all stakeholders involved . Only by coming together can they identify ways to strengthen the halal industry and ensure its relevance in the global market .
One notable initiative in this regard is the recent introduction of the MATRADE Digital Trade Platform ( MDTP ). With high hopes placed on this platform , it is expected to provide a comprehensive solution for mapping the halal industry on a global scale . The successful implementation of MDTP could pave the way for streamlined processes and enhanced connectivity within the halal ecosystem .
As digitalisation takes centre stage in the halal industry , it is crucial to prioritise accessibility for businesses of all sizes . While larger enterprises may have the financial means to invest in advanced technologies , small and medium-sized enterprises ( SMEs ) form the backbone of the halal industry and contribute significantly to its growth .
Therefore , empowering and supporting SMEs in their digitalisation journey is vital . SMEs can embrace digital tools and compete on a level playing field with larger counterparts by providing them with the necessary resources , training , and assistance .
In short , while integrating digitalisation in the halal industry brings numerous opportunities , it is imperative to address the accessibility and inclusivity aspects . Making technology accessible to businesses of all sizes becomes crucial , particularly during economic uncertainties .
By providing the necessary support , bridging the digital divide , and prioritising customer needs , Malaysia ’ s halal industry can fully leverage the benefits of digitalisation and secure its position as the global leader in the halal market . –
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A digitally vibrant nation MATRADE and Fusionex unveil revolutionary digital trade platform to boost Malaysian exports
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Insights from global halal expos Unveiling opportunities and growth in the halal industry
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Empowering women Closing the gender gap in the halal industry
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An opportunity to diversify Halal Expo Manchester 2023 serves as an opportunity for mainstream brands to showcase their commitment to diversity and inclusivity
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Exploring the Indonesian halal market Halal Expo Indonesia 2023 aims to gather global halal players in one collaborative platform