@Halal July/August 2023 | Page 27

By women for women Madinah Modest Wear aims to foster economic growth , encourage entrepreneurship , and strengthen the regional economy
JULY-AUGUST . 2023 | @ Halal

Fashion

27

By women for women Madinah Modest Wear aims to foster economic growth , encourage entrepreneurship , and strengthen the regional economy

MADINAH MODEST Wear , an innovative e-commerce fashion project that champions women and their unique style , is delighted to unveil its newly launched online portal , showcasing an extensive selection of scarves , hijabs , and accessories .

With a shared mission to empower women and preserve cultural heritage , Madinah Modest Wear is the brainchild of entrepreneurs Hina Bakht , the Founder and Managing Director based in Dubai , and Nodira Tursunova , the Partner and Executive Director based in Tashkent , Uzbekistan .
This exciting collaboration signifies the strong business ties between the United Arab Emirates and Uzbekistan , united by a shared vision to drive the digital economy forward through innovation and cooperation . Through this dynamic partnership , Madinah Modest Wear aims to revolutionise the fashion industry , catering to the needs and aspirations of women worldwide .
EMPOWERING WOMEN IN BUSINESS
Hina emphasised that the core mission of Madinah Modest Wear was to create impactful business opportunities for women in tribal and rural communities . Through its innovative e-commerce platform , the brand aims to harness the potential of cross-border cooperation , empowering these women and enabling them to thrive in the business world .
“ By showcasing their talent , skills , and craftsmanship , the portal aims to uplift rural communities while preserving their rich cultural heritage through digital transformation .”
The company is committed to fair trade practices , offering training and support to foster economic independence , enhance selfesteem , and contribute to the sustainable development of marginalised communities , particularly in Uzbekistan and other parts of Central Asia .
From a consumer perspective , Madinah
Modest Wear aims to provide the freedom and choice to women to embrace their unique style while adhering to their cultural and regional values . Recognising the growing demand for modest fashion worldwide , the company aspires to become a prominent global player .
Hina stressed : “ The positive social impact of our project is substantial , starting with the local rural community . By supporting local businesses , Madinah Modest Wear aims to foster economic growth , encourage entrepreneurship , and strengthen the regional economy .”
“ The growth of Madinah Modest Wear ’ s portal will create numerous employment opportunities for residents , benefiting individuals and families across various regions across Central Asia . This , in turn , will enhance their livelihoods , contribute to poverty reduction , and promote economic stability . With improved living standards , individuals and families can invest in education , healthcare , housing , and actively participate in the local economy .”
EMPHASISING SUSTAINABILITY
Madinah Modest Wear strongly emphasises environmental sustainability as a fundamental value . The company is deeply committed to integrating sustainable practices across all operations to minimise its ecological footprint . These practices include leveraging energy-efficient technologies , harnessing renewable energy sources , and adopting responsible waste management strategies .
Madinah Modest Wear aims to preserve nature and protect local ecosystems . Showcasing its commitment to promoting a greener and more sustainable fashion industry , Madinah Modest Wear proudly features garments
Hina Bakht , Founder and Managing Director of Madinah Modest Wear , and Nodira Tursunova , Partner and Executive Director of Madinah Modest Wear .
made from organic cotton and silk , cultivated without harmful pesticides and chemicals .
The global modest wear market is experiencing rapid growth , driven by increasing cultural diversity , evolving fashion trends , and rising awareness of modest fashion . According to industry reports , it is projected to reach US $ 484 billion by 2025 , with a compound annual growth rate ( CAGR ) of 9.6 per cent .
With a focus on quality , diversity , and affordability , Madinah Modest Wear is poised to capture a substantial market share in this expanding industry . –

Showcasing the essence of Emirati culture

RIZWAN FASHION , a trailblazer in the fashion industry , is thrilled to present its much-awaited Rizwan Collection Summer Line . This great new line embodies the very essence of Emirati culture , captivating fashion enthusiasts and immersing them in a realm of unparalleled luxury and timeless sophistication .
For a limited time , this collection is designed to captivate the discerning clientele who seek to immerse themselves in the allure of the United Arab Emirates . With its unrivalled elegance and charm , the Rizwan Collection Summer Line is tailor-made for evening soirées and stylish get-togethers .
This captivating summer collection features a curated selection of enchanting items , including the Balloon Sleeve Coffee Dress , Heritage Dress with Embroidered Neckline , Linen Kimono Abaya adorned with Hanging Crystals , Peplum Sleeve Dress , Crown Jalabiya , and Pocket Jalabiya .
“ We are thrilled to present our exclusive Rizwan Collection Summer Line , which celebrates the beauty and allure of Emirati culture ,” said Co-Founder Mohd Makki Rizwan .
“ These stunning designs are perfect for those seeking to embrace the essence of the United Arab Emirates while making a bold fashion statement . We invite everyone to explore our limited-time summer collection and experience the rich tapestry of Emirati traditions .”
The Rizwan Collection Summer Line from Rizwan Fashion embraces the renowned craftsmanship the brand is known for . It offers a range of meticulously designed pieces that celebrate the elegance and richness of Emirati traditions . Each creation is a harmonious blend of traditional craftsmanship and contemporary allure , resulting in breathtaking ensembles that make a resounding fashion statement .