The month-long event features unmatched deals and offers within the Islamic tourism ecosystem
COVER STORY
06 | JULY-AUGUST , 2023
Unveiling the wonders of Islamic Tourism Month 2023
The month-long event features unmatched deals and offers within the Islamic tourism ecosystem
THE ISLAMIC tourism ecosystem is far-reaching , encompassing tourism operators and various other parties within the halal industry . Together , they collaborate to create seamless experiences for Muslim |
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travellers whether for leisure or business purposes .
Within this dynamic landscape , Islamic Tourism Month ( ITM ) 2023 takes centre stage from Aug 21 to Sept 17 , catalysing to showcase the diversity and vibrancy of this
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growing tourism sector .
Amidst this remarkable event , the Islamic Tourism Centre ( ITC ) has partnered with various industry players , igniting the stage for many promotions and offers designed to attract Muslim travellers .
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Join us as we delve into the extraordinary offerings of ITM 2023 throughout Malaysia and explore how ITC , alongside its esteemed partners , is elevating the Islamic tourism experience to new heights . — R & R |
myBurgerLab
Malaysia International Halal Showcase ( MIHAS )
MALAYSIA International Halal
Showcase ( MIHAS ) is the world ’ s largest halal tradeshow organised by Malaysia External Trade Development Corporation ( MATRADE ) under the Ministry of Investment , Trade and Industry ( MITI ).
MIHAS is a crucial platform for Malaysian halal micro , small and medium enterprises ( MSMEs ) to connect and conduct business with global counterparts . The 19th edition of MIHAS , titled “ Paving the Way of Halal ,” will take place on Sept 12-15 , 2023 , at Malaysia International Trade and Exhibition Centre ( MITEC ). This edition will continue the digitalisation initiative of the halal industry through the organisation of this showcase in a hybrid manner .
" Since both Islamic tourism and the halal sector serve Muslim tourists ' requirements and preferences , by participating in Islamic Tourism Month , MIHAS would capitalise on the growing popularity of Muslim-friendly tourism and hospitality . It confers the possibility that halal products and services complement tourism , which conse-
Datuk Mohd Mustafa Abdul Aziz
quently encourages the development of halal-friendly locations globally ," said MATRADE CEO , Datuk Mohd Mustafa Abdul Aziz .
Since its inception till 2022 , MIHAS has featured more than 9,000 exhibitors from over 40 countries and visited by close to 500,000 trade visitors across 18 editions , enhancing Malaysia ' s position as a Muslim-friendly travel destination for both business and leisure . As global borders reopen , MIHAS 2023 expects to welcome over 35,000 visitors , thus invigorating Malaysia ' s tourism sector .
MIHAS promotes the integration of business and leisure , encouraging international visitors to extend their stay beyond business transactions .
SPECIAL PROMOTION :
• Discounted pricing on MAS and Firefly for travel between September 5 and 22 , 2023 , with promo codes : MAS : MHMIH20 & Firefly : FYMIH20 .
• SkyZone Tours was appointed as the official travel agent , offering exceptional promotional hotel rates . For enquiries , contact Ms Stanlie at stanlie @ skyzonetours . com . Please visit the official website
( www . mihas . com . my ) and social media for more information about MIHAS .
Chin Ren Yi
myBurgerLab , Malaysia ’ s exclusive halal charcoal burger chain , takes pride in crafting burgers that harmoniously blend distinct local and Western flavours , nestled between two tantalising charcoal buns . Their menu offers an exciting array of adventurous options , including the indulgent Salted Egg Yolk Chicken Burger , the unconventional Peanut Butter Jelly Beef Burger , and even the unique Kelantanese Budu Burger infused with Pepper Relish .
According to myBurger- Lab founder Chin Ren Yi , Islamic Tourism Month presents a valuable opportunity to celebrate Malaysia ’ s Islamic heritage and promote Muslimfriendly tourism .
“ We are interested in participating in ITM 2023 to foster understanding and appreciation for Islamic culture . Malaysia , known for its harmonious blend of cultural diversity and Islamic principles , warmly welcomes Muslim travellers . Its captivating attractions , vibrant cultural experiences , and commitment to promoting Islamic tourism make Malaysia an enticing destination ,” said Chin .
“ By participating , we aim to contribute to the growth of Muslim-friendly tourism and showcase Malaysia ’ s unique offerings , fostering intercultural
myBurgerLab has obtained the halal certification from JAKIM .
myBurgerLab offers a special bundle deal for all four cheeseburgers accompanied by refreshing sodas at a limited-time offer of RM69 .
dialogue and harmony among travellers from diverse backgrounds .”
SPECIAL PROMOTIONS :
• Enjoy myBurgerLab ’ s latest collection of Cheeseburger offerings , each delivering a unique flavour experience . These four distinctive cheeseburgers demonstrate the incredible variety that can be achieved with just buns , meat , and cheese . myBurgerLab offers a special bundle deal for all four cheeseburgers accompanied by refreshing sodas at a limited-time offer of RM69 ( Normal Price : RM96 ). Take advantage of this fantastic opportunity to savour the delectable range of flavours at an unbeatable price ! For more information and inquiries , please reach out to myBurgerLab at askme @ myburgerlab . com . You can find them on various digital platforms , including Facebook ( myBurgerLab ), Instagram (@ myburgerlab ), and TikTok (@ myburgerlab ), where you can stay updated and engage with them .