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november-december. 2019 | @Halal
The focus is given to halal certification which covers all aspects including ingredients,
the process of preparation, the purity of equipment, cleanliness of the premises and
the handling that prioritises compliance with shariah in addition to the safety, quality
and integrity assurance aspects of a product or service.” – Fuziah Salleh
Halal sector prime for local SMEs
through religious agencies, had agreed to help
promote halal products sought by Muslim
entrepreneurs including through social
media.
Fuziah said this was decided in a religious
agency post-cabinet meeting recently.
“The government safeguards the interests
of all parties and groups in this country, over
the BMF campaign which is mistaken for a
movement to boycott the products of other
communities.
The government today accepts it with
emphasis given to the concept of halal
toiyyiban (allowed and permissible for con-
sumption with relation to Syariah law as long
as they are safe and not harmful).
“The focus is given to halal certification
which covers all aspects including ingredi-
ents, the process of preparation, the purity of
equipment, cleanliness of the premises and
the handling that prioritises compliance with
shariah in addition to the safety, quality and
integrity assurance aspects of a product or
service.”
While responding to questions raised by
one of the delegates about the steps taken
by the government in supervising of halal
products on the market, Fuziah said peri-
odic monitoring was always carried out by
JAKIM to ensure there was no abuse of the
halal logo.
She said a halal directory was also estab-
lished on the portal www.halal.gov.my or
through the ‘Smart Halal’ and ‘Verify Halal’
applications to allow users to check the halal
status of a product on the market.
The halal industry offers an immense opportunity
for local small and medium entreprises (SMEs), said
Entrepreneur Development Minister Datuk Seri Mohd
Redzuan Md Yusof. Mohd Redzuan said the industry is
also deemed as a “low-hanging fruit” of the economy as it
provides investment potential up to US$10 trillion (RM41.8
trillion) in the next five years.
“Another area that we foresee as a huge potential for the
SMEs to venture into is the halal industry. Globally, the halal
market is set to reach US$9.71 trillion by 2025,” he said.
Citing examples of the increasing demand for gelatine,
Mohd Redzuan said only 5 per cent of the gelatine
production worldwide meets the halal requirement.
“There is an increasing global demand for halal food
products, including halal gelatine. In 2013, the global gelatine
market volume was estimated at 374,000 tonnes, with an
average annual growth of 3.8 per cent, while the demand for
halal gelatine alone was estimated at 60,000 tonnes yearly.
“However, almost 95 per cent of the gelatine in the
market now is produced from animals prohibited for use by
Muslims.”
Mohd Redzuan said the local SMEs are exhorted to
participate in the halal production of various food, health and
cosmetic products.
“There is strong demand for gelatine in the production
of various food, health and cosmetic products. As a country
with a majority Muslim population, we believe that there is
great potential for Malaysia to venture into this new industry.
“An added advantage for Malaysia is the fact that
Malaysia’s halal logo is widely recognised and well-accepted
around the globe.”
He added that SMEs’ involvement in the halal production,
particularly in the gelatine market, would support the
development of the first halal gelatine incubator project in
the country.
Malaysia to offer sustainable tech
solutions for Japan’s halal market
sions were held at yesterday’s event between
HDC and five Japanese firms involved in medi-
cal devices, logistics, and food and beverages
(F&B).
Statistics from HDC showed that Malaysia
exported RM2.5 billion worth of halal products
to Japan in 2018, with halal ingredients con- tributing the largest amount of RM1.27 billion,
followed by F&B products at RM1.01 billion.
Organised by MUFG, the Business Link
Shobai-Hanjo is an annual large-scale busi-
nessmatching event which saw about 4,000
MUFG’s business partners participated in this
year’s event.
Porcine Detection via Immunoassay Analysis,
and (3) Alcohol Analysis using HS-GC/FID.
The training was provided by experienced
Halvec analysts with the understanding of
standard/halal requirements, hands-on on
live samples and troubleshoots with discus-
sion on method validation. This was to ensure
that the participants will be able to develop
their own Halal Laboratory at IAIN Kendari.
The program ended with a closing cer-
emony attended by IAIN Kendari’s Director,
Prof Dr Faizah Awad and Director of Global
Haltech Serpong, Dr H. Firman Bachtiar. a Memorandum of Understanding (MoU)
with Global Haltech Sdn Bhd to have a
better collaboration and support for each
other towards the development of Halal
Science Analysis between Malaysia and
Indonesia.
The MoU signing shows good partner-
ship between Global haltech Sdn Bhd and
IAIN Kendari, indicating that Malaysia is
in the right direction to globalise its halal
expertise.
The rise of demand and global interest for
various types of halal products has expanded
beyond Muslim majority countries. Thus,
many countries have started taken a begin-
ning steps to have proper halal testing
facilities for their country.
Signing for continuous
partnership
During the ceremony, IAIN Kendari signs
Malaysia has been undertaking several digital
transformation efforts through the National eCommerce
Strategic Roadmap and through the country’s
engagements at the international level.
Having said that, Malaysian companies are urged to
explore new markets and expand their business activities
internationally to fulfil the nation’s vision. It is important for
local companies to intensify their collaborations with ASEAN
countries, such as Japan. Being a country with numerous
advanced technological systems, Japan is like a magnet that
continuously attracts foreign tourists from around the globe
to experience the beautiful nature and cultural resources.
The upcoming international multi-sport event, the
Summer 2020 Olympics will be held in Tokyo, Japan. Being
the first city in Asia to host the historical sports event twice,
Japan is set to welcome 40 million foreign visitors next year.
With the increasing numbers of Muslim tourists flooding
Japan during the Olympics from July 24 to August 9, 2020,
Malaysia is taking a step forward as one of the halal product
producers. Malaysian International Trade and Industry
Minister, Datuk Darell Leiking confirmed that the halal
market in Japan is the best platform for Malaysian halal
producers to expand their brands.
Establishing a continuous relationship with Japan in
the halal industry is seen to be necessary as Malaysia can
venture into numerous fields like logistics, data analytics,
retail, certification, food distribution, and tourism. Leiking
asserted this as one of the efforts for future collaboration
with Japan at the Seminar on Business Opportunities
in Malaysia. In addition, Japanese investors can tap into
the robust Malaysian start-up ecosystem and utilise the
Malaysia Digital Hub initiative which works to support tech
and digital co-working spaces.