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company aims to normalise self-testing and reassure the public that support is available after results. This ensures that HIV self-testing is not seen as an isolated act, but as the first step in a continuum of care.
Instead of relying on broad advertising, Reszon’ s strategy to raise awareness lies in blending public health education with community engagement. Social media campaigns, educational videos, and targeted online outreach are being deployed to reach diverse audiences, especially higher-risk groups.
Koay added:“ Our goal is to make HIV self-testing a familiar and trusted option.
“ By working with advocacy groups and healthcare partners, we ensure the message resonates at the community level— that early, accessible HIV testing saves lives and supports better health outcomes.”
TECHNOLOGY THAT SIMPLI- FIES TESTING
What sets SURE CHECK ® apart from other HIV rapid tests is its patented barrel design, which integrates blood collection and testing into a single sealed device. Unlike conventional tests that often require 50
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µ L( microlitres) of blood and multiple handling steps, SURE CHECK ® requires just one small drop— 2.5 µ L. The direct transfer system reduces the risk of error and makes the process more approachable for non-professionals. This simplicity, however, does not compromise accuracy. WHO prequalification studies reported 99.7 per cent sensitivity and 99.9 per cent specificity in professional-use settings. Field evaluations further demonstrated that untrained laypersons could achieve results comparable to those of trained professionals, with 97 per cent sensitivity and 100 per cent specificity. Results are available within 15 minutes, striking a balance between speed and reliability. |
" With fewer steps and lower hands on time( no bottles, no mixing, no pouring), there are fewer chances of mistakes, preventing accidental spilling. |
Koay emphasised that the device was designed with ordinary users in mind.“ The test is purposefully intuitive and accessible,” she said. " With fewer steps and lower hands on time( no bottles, no mixing, no pouring), there are fewer chances of mistakes, preventing accidental spilling.
Users can perform the test confidently without medical training."
To ensure accessibility, the Malaysian market kit includes QR codes that link directly to video tutorials and product information pages. A separate QR code connects users to the TESTNOW platform, where they can report results and receive guidance on next steps. This integration not only empowers individuals but also helps public health authorities strengthen interventions through real-time data.
SILENT EPIDEMIC NO MORE
By combining robust science with humancentred design, SURE CHECK ® HIV Self-Test is an innovative tool that lowers the threshold for testing by public while reinforcing the importance of follow-up care.
Reszon is not only strengthening its business but also contributing to the broader public health agenda by making testing private, accurate, and accessible.
“ HIV self-testing empowers individuals to take control of their health.
“ It’ s about giving people the confidence to know their status and take action early, without fear or stigma. That is how we create healthier communities,” Koay noted.- The HEALTH
PATENTED BARREL DESIGN
Allows direct transfer of blood from finger to test device
SMALL SAMPLE SIZE
Just 2.5 µ l, a single drop of blood
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