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@ Halal | JANUARY-FEBRUARY . 2023

INDUSTRY

Industry players , such as halal manufacturers , service providers , and distributors , play a vital role in implementing the SCRIPT framework . They must ensure that their products and services meet the standards set by the framework and that they are transparent and accountable in their practices .

The following initiatives could be set forward by the industry :

• Sustainability : Promote transparency and traceability in the supply chain to ensure that products are sourced from sustainable sources . Addressing environmental and social sustainability challenges requires significant changes in how goods are produced and consumed . Implement environmentally friendly practices in the production process , such as reducing waste , using renewable energy sources , and reducing greenhouse gas emissions .

• Care and compassion : Foster a culture of empathy and understanding within the company , and encourage employees to be respectful and considerate of each other and the environment .

• Respect : Ensure that employees are treated with dignity and respect , with equal opportunities for growth and development .

• Innovation : Encourage innovation and creativity by investing in research and development and encourage employees to think outside the box . Foster a culture of experimentation , encouraging and embracing new ideas and approaches .

• Prosperity : Foster economic growth and development by investing in new technologies , expanding into new markets , and creating jobs .

• Trust : Maintain transparency in business practices , including pricing , product labelling , and quality control .

ACADEMIA

Academia is vital in promoting and advancing sustainable and responsible practices in the halal industry . SCRIPT could be instilled by :

• Sustainability : Encourage research and studies focusing on sustainable and eco-friendly halal practices and halalan toyyiban products .

• Care and Compassion : The institution can create partnerships with local organisations that promote animal welfare .

• Respect : Foster a culture of respect and inclusivity by promoting diversity and cultural awareness among students and faculty .

• Innovation : Encourage innovation and creativity by providing students access to cutting-edge technology and tools and promoting entrepreneurship in the halal

food industry .

• Prosperity : Develop partnerships with local businesses and industries to create economic opportunities for students and graduates . It can include offering internships , co-op programs , and job placements .

• Trust : Promote transparency and accountability in the halal industry by conducting research and studies on halal certification processes and product labelling .

HALAL AUTHORITIES OR GOVERNMENT

For government regulators , the SCRIPT framework could potentially provide a comprehensive set of standards and regulations to guide the halal industry , which can help reduce the risk of fraudulent labeling and improve overall industry transparency . The framework also helps the government promote the economic development of the halal industry by prioritising prosperity , innovation , and respect . These could be achieved via the following initiatives .

• Sustainability : Encourage and promote environmentally friendly practices in the production of halal products through education , certification , and incentives .

• Care and Compassion : Support initiatives that promote the health and well-being of workers in the halal industry , including fair wages , safe working conditions , and access to health care .

• Respect : Encourage inclusiveness and diversity in the halal industry , including the representation of women and minority groups in leadership positions .

• Innovation : Encourage entrepreneurs and businesses to create new and innovative halal products that meet customers ’ needs .

• Prosperity : Promote economic growth and job creation in the halal industry through infrastructure , technology , and human talent investments .

• Trust : Establish and maintain solid standards for halal certification and product labelling to ensure that products are accurately and truthfully represented to consumers . Develop and implement transparent and accountable systems for monitoring and enforcing halal standards to maintain consumers ’ trust .

SCRIPT-DRIVEN consumers can play a vital role in promoting transparency and accountability in the production of halalan toyyiban products by exerting demand for SCRIPT process , products , and services . This demand drives the need for initiatives that require effort and investment from various stakeholders , including industry , authorities , and academia .

This creates a cycle of growth and improvement as the demand for high-quality products and services continues to rise . The outcome of this growth and improvement cycle is many benefits for consumers .

Firstly , the SCRIPT framework ensures that halalan toyyiban products are produced in compliance with Islamic law and ethical principles , assuring consumers that the products they purchase are in line with their values and beliefs .

Secondly , the framework promotes sustainable and ethical production methods , ensuring that halalan toyyiban products are produced in an environmentally friendly and socially responsible manner .

This contributes to creating a more sustainable and equitable world for all . Lastly , the SCRIPT framework ensures that halalan toyyiban products are of high quality and meet rigorous standards , providing consumers with greater confidence in their purchasing decisions and helping to build trust in the halal industry .

To reap the benefits , a consumer can also contribute directly by participating in the consultation and feedback process in implementing the SCRIPT framework . By being part of the SCRIPT framework and demanding for SCRIPT process , products , and services , consumers can help promote ethical and sustainable practices while ensuring their purchases align with their values and beliefs .

THE halal industry has the potential to play a significant role in promoting SCRIPT values , as it encompasses a wide range of products and services , including food , cosmetics , pharmaceuticals , and other consumer goods .

It can play a crucial role in shaping the future of Malaysia by serving as a model for sustainable and ethical practices in other industries . By embracing the SCRIPT values , the halal industry can become a leader in promoting sustainable development and creating a better world for future generations .

The full extent of the capabilities of SCRIPT is still unknown , but with a well-planned strategy and cooperation among various stakeholders , its potential can be fully realised .

SCRIPT could potentially offer a comprehensive and integrated framework that prioritises a value-driven approach . It may help provide a value-driven roadmap for a thriving halal industry , highlighting its desired principles and promoting ethical and sustainable practices .

By incorporating sustainability , care , compassion , respect , innovation , prosperity , and trust , the halal industry can become more human-centred and socially responsible while still achieving economic growth and competitiveness . It will benefit the Malaysian halal industry and contribute to developing a more sustainable and accountable global halal industry .