@Halal November/December 2022 | Page 9

IKHLAS Sharia-compliant lifestyle platform for halal travel , especially for Muslims
November-December . 2022 | @ Halal

Local News

09

Capital A launches

IKHLAS Sharia-compliant lifestyle platform for halal travel , especially for Muslims

CAPITAL A ’ S Muslimfriendly travel and lifestyle platform , IKHLAS , which offers convenience , affordability and accessibility for Muslims to perform their religious obligations and a shariah-compliant lifestyle , was officially launched in October .

Among the key highlights of IKHLAS ’ offerings are the affordable and convenient IKHLAS Umrah packages in partnership with licensed umrah operator Ikhlas Com Travel and Umrah Sdn Bhd . More importantly , Muslim travellers can now confidently travel with IKHLAS , which offers a wide range of carefully curated value-for-money halal travel packages with extensive destinations across the whole AirAsia network .
The all-inclusive IKHLAS Travel packages include Muslim travellers ’ favourite destination , South Korea , with a Muslim-friendly itinerary to experience Seoul in the winter and spring or a Train to Busan trip from as low as RM3,790 .
Muslim travellers can also visit Bali without worrying about halal food options with outbound packages starting from RM390 per person . Other popular Muslim-friendly destinations include Phuket , Bangkok and Krabi .
IKHLAS started business in April 2020 and took the opportunity of downtime during the pandemic to accelerate its development to be AirAsia Super App ’ s full-fledged Muslim-friendly travel and lifestyle platform .
Spurred by the resumption of AirAsia X flights to Jeddah and many other exciting destinations , IKHLAS can offer many affordable umrah and other travel packages .
Other services available on the IKHLAS platform include digital access to faith-based practices such as Qurban and Zakat and other Shariah-compliant lifestyle services including Aqiqah , Fidyah and Sadaqah . On top of that , ‘ Shop with IKHLAS ’ also offers more than 1,000 products , such as prayer items , groceries , fashion , books , jewellery and household items .
Featuring affordable IKHLAS Umrah packages
IKHLAS has various Umrah packages , with prices starting as low as RM5,990 . Umrah Lite , Umrah Jejak Rasul and Umrah Hawa fly on AirAsia X flights from Kuala Lumpur to Jeddah with departures from Nov 16 , 2022 .
The Umrah Lite package , priced at RM5,990 for 9D / 7N , is scheduled to depart starting Nov 19 while the 12D / 10N Umrah Jejak Rasul package ( RM7,890 ) will depart from Nov 16 and Umrah Hawa ( RM7,690 ) that is 13D / 11N begins on Dec 21 , 2022 .
Capital A Executive Chairman Datuk Kamarudin Meranun said : “ At AirAsia , we are all about connecting people to destinations at the best value . I have always envisioned replicating the AirAsia success story into a shariah-compliant travel ecosystem . With IKHLAS , we are marrying both travel and religious obligation into one convenient and accessible platform for Muslim travellers , enabling them to travel confidently .
“ We built the IKHLAS brand at the height of the pandemic . While all businesses struggled to stay afloat , we took the opportunity to re-strategise and fully use one of the platform ’ s offerings , Sadaqah , to run donation drives and
MALA originated in China and has garnered popularity among Malaysians , particularly those who enjoy spicy cuisine . However , serving mala cuisine to our local community can be tricky , especially for Muslims who must consider the halal status of the cuisine .
However , serving mala cuisine to our local community can be tricky , especially for Muslims who must consider the halal status of the cuisine . Mala Mini Hotpot , a local business that embraces this dilemma , has developed a recipe that blends mala flavours while retaining halal ingredients and methods . Mala Mini Hotpot , a local business that embraces this dilemma , has developed a recipe that blends mala flavours while retaining halal ingredients and methods .
Many of us are already familiar with brands that emerged during the MCO
MALAYSIA , as a leading nation in the Muslim world , still has much to offer in best practices , trade and innovation , the then Minister in the Prime Minister ’ s Department ( Economy ) Datuk Seri Mustapa Mohamed .
The country is a role model for the halal economy and has positioned itself as a prime mover of the global halal economy , he said , noting that based on the Global Islamic Economy Indicator ( GIEI ) Score , Malaysia has been ranked number one for nine years consecutively .
The halal economy contributed about 7.5 per cent to Malaysia ’ s Gross Domestic Product ( GDP ), Mustapa
( From left ) Benyamin Ismail , Chief Executive Officer , AirAsia X Malaysia ; Dato ’ Abdel Aziz @ Abdul Aziz bin Abu Bakar , Capital A Non-Independent Non- Executive Director ; Sandhy Sondoro , Indonesian singer-songwriter ; Datuk Kamarudin Meranun , Capital A Executive Chairman ; Yang Mulia Tunku Dato ’ Mahmood Fawzy Tunku Muhiyiddin , Chairman of the AirAsia X Board of Directors ; Aireen Omar , President ( Venture ) Capital A and Ikhlas Kamarudin , Chief Executive Officer of IKHLAS at the launch of IKHLAS at AirAsia RedQ in KLIA2 .
help Muslims in Malaysia and around the globe in their time of need .”
In conjunction with Rabi ’ Ul-Awwal , the third month in the Islamic calendar and the birth month of the beloved Prophet Muhammad ( PBUH ), the launch
period to appeal to the new norm . Today , however , there is a stronger emphasis on “ post-pandemic-born ” companies rushing to fill the void left by our new normal . Among these brands is XLK Group subsidiary Mala Mini Hotpot .
According to the Business Development Director of Mala Mini Hotpot , Zamriwalikaram , the F & B industry has become a low-risk , high-guarantee investment in the post-pandemic era . Despite being a relatively new company , Mala Mini Hotpot has already established a central kitchen at Equine Park Seri Kembangan to support its two premium locations at IOI Mall Putrajaya and Mid Valley .
Additionally , the brand has five new express locations at Aeon Shah Alam , One Utama , Alamanda , I-City Center Shopping Mall , and Pavilion Bukit Jalil . Zamriwalikaram stated that the
said at the recent virtual Global Muslim Business Forum 2022 .
He said the nation currently leads in Islamic finance , halal food , Muslim-friendly travel , and media and recreation sectors .
“ The largest component of the halal economy is the food sector , contributing an estimated US $ 31 billion ,” said Mustapa .
“ Malaysia is a pioneer in Islamic finance , and the industry is quite developed and well-regulated in our country . We are one of the top five countries with the biggest Islamic finance assets with over US $ 619.7 billion in 2021 .” event was graced by a beautiful rendition of ‘ Selawat ’ by international singersongwriter Sandhy Sondoro , who hails from Indonesia . The lyrics were written by Datuk Kamarudin and composed by Sandhy himself .

A halal twist to bring mala hotpot to the Muslim community

Mustapa : Malaysia has much to offer in halal economy

team intends to build branches in various strategic places . However , shopping malls appear to be the favoured venue for the brand .
According to him , this is possible for four reasons : Mala Mini Hotpot requires a low amount of capital to open , the business has a fast return on capital , the business model can generate high profits due to lower operating and raw material costs , and tech development initiatives allow its technical operations to be handled without the need for skilled personnel .
Datuk Seri Mustapa Mohamed
He said Malaysia continued to lead with innovation , pointing out that last year , the country issued the world ’ s first sovereign US dollar-denominated Islamic finance sustainability-related commercial notes .
“ I would be remiss not to mention Malaysia ’ s halal certification , which is globally recognised . The signature Malaysia halal stamp of authenticity helps avoid ‘ halal washing ’, and builds trust , particularly in international trade ,” he shared .