Expanding tourism partnership
March-April . 2025
Highlight
07
Group photo in front of Putra Mosque , Putrajaya .
PLACES VISITED BY CHINA MUSLIM REPRESENTATIVES
Dato Sri Tiong King Sing greeting the China Muslim representatives .
industry players to elevate service standards . In line with this effort , seven organisations , led by MICA members , have received ITC ’ s Muslim-Friendly Tourism and Hospitality Assurance and Recognition ( MFAR ) under the Travel Operating Business ( TOBTAB )
TO MAINTAIN momentum , the Islamic Tourism Centre ( ITC ) broadened its collaborations to include two additional key tourism associations alongside the Malaysian Inbound Chinese Association ( MICA ): the Bumiputera Travel and Tour Agents Association of Malaysia ( BUMITRA ) and the Malaysian Association of Tour and Travel Agents ( MATTA ).
This expanded partnership aims to welcome more Muslim representatives from the People ’ s Republic of China ( PRC ) and Europe throughout the year . These specially curated familiarisation trips will showcase Malaysia ’ s diverse cultural heritage , breathtaking natural landscapes , and vibrant urban attractions , further cementing
“ MALAYSIA left a very positive impression on us . The people here are friendly , the food is excellent , the accommodations are comfortable , and the living cost is very affordable , which is highly advantageous . This is very good . The climate is pleasant . People here have a warm and welcoming demeanour , providing a comforting experience . It is delightful . I feel very comfortable . After returning from this trip , I will definitely recommend Malaysia to those interested in learning English . For those who want to category .
The recognition was presented on 7 February 2025 , during MICA ’ s 10th Anniversary Annual Dinner at Sunway Resort Hotel , Petaling Jaya , where China Muslim representatives engaged with local tourism entrepreneurs . – RnR
Expanding tourism partnership
its status as a premier Muslimfriendly destination .
The 2025 familiarisation programme began on February 5 with MICA ’ s 7-day , 6-night itinerary for Muslim representatives from China , offering an immersive Muslimfriendly travel experience .
Subsequent trips organised by BUMITRA and MATTA are scheduled for later in the year , each designed to showcase Malaysia ’ s unique appeal to Muslim travellers .
Under this initiative , participating associations will work towards increasing Muslim tourist arrivals within a set timeframe for each Muslim representative involved , further contributing to the targets set for Visit Malaysia 2026 ( VM2026 ).
learn English without spending too much money , Malaysia is an excellent option . We visited various educational institutions in Malaysia , including kindergartens , primary and secondary schools and universities . We also visited nursing homes , and each facility was very impressive in every way . The food is delicious , the living conditions are excellent , and the cultural atmosphere is enriching . Furthermore , English is widely spoken here , and the cost is incredibly reasonable . During our visit to Malaysia , we observed a rich blend of cultures , including Malays , Indians and Chinese . The people live harmoniously , which is wonderful .”
- Su Qin from Guang Zhou
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Kuala Lumpur & Putrajaya
• Kuala Lumpur Craft Complex
• KL Tower
• Nasyrul Quran ( World ’ s secondlargest Quran printing factory )
• Putrajaya Lake Cruise
• Masjid Putra ( Putrajaya )
Selangor
• DKing SS2 Durian Wonderland ( Petaling Jaya )
• Farm in the City ( Seri Kembangan )
• Masjid Jamek Cina Muslim Klang
• HL Dragon Fruit Eco Farm
Melaka
• Muzium Laksamana Cheng Ho
• A Famosa
• A Famosa Safari Wonderland
• A Famosa Freeport Melaka
• A Famosa Golf Club Melaka
• Melaka Straits Mosque
• Dutch Square
• Jonker Street
Negeri Sembilan
• Masjid Sri Sendayan
• Complex Al-Saadah
Shopping & Lifestyle
• Mitsui Outlet Park KLIA Sepang
Halal Gastronomy
• Kampung-style luncheon in Putrajaya
• Halal Chinese Muslim dinner in Kuala Lumpur
• Local delicacies in Melaka
Education & Investment
• International Islamic University Malaysia ( IIUM )
• University Malaya
• Epsom College
• Ambitious Academy
• Sunway University
• IJM Properties ( Investment
Batik painting at Kuala Lumpur Craft Complex .
Trishaw ride in Melaka .
Some participants at Nasyrul Quran .
Muzium Laksamana Cheng Ho .
opportunities via Malaysia My Second Home Programme )
• Millennia Village Wellness Centre ( Negeri Sembilan )